Here at
INCIG electronic cigarettes we are always looking to improve the customer
experience, and in June 2013 we collated our Customer Feedback!
We are always
honest, and one thing which ‘we know’ and ‘we’ve all’ said it is…... “Thanks
for the comments; I’ll pass your feedback along.”
Unlike
most companies, we actually ‘DO’ listen and ‘DO’ feedback your comments to the
right person, to make sure the right action is taken.
Whether
this is a customer service issue, product issue, recommendation to ‘better’ the
product or simply the customer just wanting to talk about their experiences,
this all is collated and used in a positive manner!
Whether
you Tweet, Facebook message, email the support address, or simply contact us the
old fashioned way by phone, we collect it…….and use it!.
Our staff
used to have big gripes towards their Team Managers as we continually drilled
this work ethos into them, but now they realise the bigger picture, and have
reaped the rewards due to less questions or complaints!
Because our
team recognises customer service as being the optimum goal, all our staff take
notice of what the customers say.
All staff
recognise, even if it’s a tiny issue and not a huge problem, they still need to
pass information on. INCIG staff realise that if it’s valuable enough to tell their
team manager about it immediately after answering the telephone, they do so!
INCIG
realises that this information is invaluable. If feedback isn’t collected,
issues not addressed by the right people, it snowballs! Customers can be lost,
product failings go amiss and 12 months down the line the company can be going
in reverse.
Want to
know how that feels? Contact your Utility Company! Most of the people who work
there are probably doing their job correctly and telling the truth, but over
the years they’ve generated such ill will that we don’t believe a word their
saying.
“We’ll pass your feedback along”, that phrase
no longer means anything except “please go away and stop talking to me”.
Companies
who DO actually pass that feedback along now have to work harder to convince
their users of this, but INCIG believes that it is this hard work that pays off
in the long run!
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