According
to a 2012 survey published, nearly 20 percent of the adult population in the
United Kingdom smokes tobacco cigarettes. Due in large part to the
prevalence of tobacco-related illnesses and deaths throughout the U.K. and the
world, more than 50 percent of current smokers report a sincere desire to kick
the habit for good.
In the
majority of cases (up to 90 percent), however, relapse typically occurs within
one year of quitting. Reasons for relapse or the inability to quit vary on a
case-by-case basis and may include factors such as stress, depression, physical
need related to withdrawal, or even the firm belief that it’s simply impossible
to quit.
Another
recent study published reveals that one additional factor may play a more
significant role than any of these components combined: Impulsivity.
Impulse
and Craving: The Cognitive Link
Many
people may fondly consider themselves impulsive to a point, in the sense that
they might run off on a spontaneous road trip with friends on a whim because
their weekend plans just opened up, or they just spent an extra £30 at the shopping
centre's on something frivolous because it was marked down from £100. This isn’t
the type of impulse behaviour the scientists targeted in there recent study, but
it does, interestingly enough, originate in the same parts of the brain that they
evaluated.
The
prefrontal cortex, for example, is associated with separating and understanding
complex thoughts, emotions and urges, and suppressing them when necessary. A
sudden increase in activity in this particular area of the brain may indicate
the mind’s desire to fulfill a certain need or want or, conversely, the need to
subdue that desire, depending on the circumstances.
Analysing
Neural Circuitry
During the
study, 31 chronic smokers were passively presented with a number of diverse
images. Some of the images were neutral while others were smoking-related.
During the presentation of the visual stimuli, the participants were asked to
report their feelings regarding any cravings they might experience as their
brains were scanned. They also completed the BIS-11 (the Barratt Impulsiveness
Scale), one of the most commonly utilised self-report instruments used to
assess impulsivity.
Scans of
the prefrontal and cingulated cortices revealed notable positive correlation
between increases in activity, they score and cravings reported by
participants. Smokers whose impulsivity scores were highest reported stronger,
more frequent cravings for tobacco cigarettes overall.
Even as
this positive correlation suggested a connection between impulsivity and the
strength of cravings, a negative correlation involving a different part of the
brain supported the idea that highly impulsive smokers may have an extremely
difficult time managing their cravings, regardless of strength. A marked
decrease in activity in the posterior cingulate cortex, or PCC, was observed,
in conjunction with a similar change in Barratt scores.
The analysts
believe that these results support their previous postulation regarding
cue-induced tobacco cravings. The decreased ability of an inherently
impulsive individual to resist an intense craving may certainly have an effect
on whether or not said individual is capable of quitting smoking in a
traditional way (i.e., cold turkey, smoking cessation aids, etc.) or
maintaining successful cessation for an extended period of time.
They
point out that this study is the first of its kind and that the results gleaned
from his research have yet to be confirmed by others in the field. They hope
that these findings and his processes will encourage future teams of
researchers and psychiatrists to delve into the study of the posterior
cingulate cortex, particularly in regard to its key role as the cognitive seat
of tobacco cravings.
Learning
more about the various ways in which the brain develops and reacts to cravings
will help medical professionals treating individuals addicted to tobacco and
other substances formulate effective and successful treatment plans for their
patients. It is the hope of scientists that research like this will someday
open the door to a comprehensive and permanent solution to the dangerous
problem of tobacco addiction.
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